One identity that will be our 1st choice.

About Swadeshi


National Identity that will unite & empower us all

Make in Nepal - Swadeshi Abhiyan is a multi-year campaign based on public-private collaboration to create a national climate that stimulates domestic industrial promotion, enhances competitiveness of local firms and stimulates demand for Nepali goods and services. SWADESHI is an utmost important part of Make in Nepal Abhiyan launched by the Confederation of Nepalese Industries. The Abhiyan aims to boost demand for Nepal manufactured goods and services within and outside Nepal. The core initiative to achieve the goals of the Swadeshi Abhiyan is making Nepali goods and services more attractive to domestic consumers.

The core objectives of the movement are :

  • To register 1000 industries with Department of Industries (DOI) annually
  • To increase industrial share in GDP (as per Sustainable Development Goal 9) to 22% by 2025 & 25% by 2030
  • To create 150,000 industrial jobs annually
  • To achieve exports worth from USD 1.25 billion to USD 4.6 billion in 5 years


Swadeshi logo adds value to your business and demonstrate the quality of your products.

The Logo stands for:

  • Value addition in Nepal
  • Fair Trade
  • High Quality
  • Environmentally Conscious
  • Ethical Practice

Approval Process:

Apply For Swadeshi Brand

Compliance Review By Committee

Approval by Operations Committee

Use Of Swadeshi Brand


‘Swadeshi’ is a movement to facilitate investment, foster innovation, enhance skill development, protect intellectual property & build best in class manufacturing infrastructure in Nepal.
  • Be Nepali, Buy Nepali
  • Special preference during purchase amongst Swadeshi members
  • Sign of Environmental Conscious
  • Make in Nepal
  • Sign of Quality
  • Sign of Value Addition in Nepal
  • Encourage Nepali manufacturing
  • Sign of Ethical Business Practice
  • Visibility in media, website etc
  • Special preference in Government purchase
  • Sign of Fair Trade
  • Access to direct contact of Swadeshi members
  • Seperate section for Swadeshi members in modern tradde for products display.
  • Great Marketing Tool
  • Special facilities by the Government